Atchayam Trusted Money (ATM) works as a catalyst in the cycle of change, complementing. We sensitize and partner with like-minded institutions and individuals to implement high-impact programmes that enable access, enhance quality and help bring long term behavioural change at the grassroots. On our way, we had to make many difficult choices and constantly innovate - whether it was choosing to work on the ground through a service-delivery approach, practicing management principles and adopting a business-like approach in the development sector, creating a unique resource modeling keeping businesses at the centre, or promoting the concept of civic driven change. Yes, we almost always took the road less travelled, and as they say, that has made all the difference!